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Privacy Policy

A LEGAL DISCLAIMER

The explanations and information provided on this page are only general and high-level explanations and information on how to write your own document of a Privacy Policy. You should not rely on this article as legal advice or as recommendations regarding what you should actually do, because we cannot know in advance what are the specific privacy policies you wish to establish between your business and your customers and visitors. We recommend that you seek legal advice to help you understand and to assist you in the creation of your own Privacy Policy. 

PRIVACY POLICY - THE BASICS 

Having said that, a privacy policy is a statement that discloses some or all of the ways a website collects, uses, discloses, processes, and manages the data of its visitors and customers. It usually also includes a statement regarding the website’s commitment to protecting its visitors’ or customers’ privacy, and an explanation about the different mechanisms the website is implementing in order to protect privacy. 

 

Different jurisdictions have different legal obligations of what must be included in a Privacy Policy. You are responsible to make sure you are following the relevant legislation to your activities and location.

WHAT TO INCLUDE IN THE PRIVACY POLICY

Generally speaking, a Privacy Policy often addresses these types of issues: the types of information the website is collecting and the manner in which it collects the data; an explanation about why is the website collecting these types of information; what are the website’s practices on sharing the information with third parties; ways in which your visitors an customers can exercise their rights according to the relevant privacy legislation; the specific practices regarding minors’ data collection; and much much more. 


To learn more about this, check out our article “Creating a Privacy Policy”.

Privacy Policy

Small Business Boost is committed to privacy and digital security. We take steps to minimize the personally identifiable information collected on our website, www.smallbusinessboost.ca (the “Site”), and take additional steps to safeguard any information we do collect. All personally identifiable information is provided on a voluntary basis by you (the “user”) by submitting a form, subscribing to our email updates/newsletter, or other means clearly identified on the Site.

We may also collect information on how you use this Site, such as resources browsed, searched, and downloaded; the frequency and duration of visits, and your source Internet Protocol (“IP”) address. Please note, this policy does not apply to information we may collect offline.

Please read the following statement to understand how we collect, use, maintain, and disclose your personal information. Your use of this platform indicates consent to the collection, use, and disclosure of your information as described in this Privacy Policy.

What information we collect

Personally identifiable information

This is information that may be used to identify you as an individual, such as your email address, name, business name, home or work address, or telephone number. We may collect this information in a number of voluntary ways on this Site, including, but not limited to, the consultation form, the newsletter form, the footer sign up form, and emails submitted to @smallbusinessboost.ca.  This information is used to provide background information for consultations, and respond to your requests and questions. We may also use this information to communicate with you about other relevant topics that we believe to be of interest.

Non-personally identifiable information we collect by automated means

Non-personally Identifiable Information refers to information that does not by itself identify a specific individual. We may collect this information in a number of ways on this Site, including, but not limited to, how you use this Site, such as resources browsed, searched, and downloaded, and the frequency and duration of visits. As well, the Site may automatically collect and record other non-personal information, such as your IP address, browser type, unique device identifiers, the referring webpage, pages visited, and search terms. 

We use this information to make your experience with our Site informative and relevant. By collecting this information, we learn how to tailor our Site to our visitors and create meaningful website experiences for our online users.

Cookies

A cookie is a data file that certain websites write to your computer’s hard drive when you visit such sites. A cookie file can contain information, such as a user identification code, that the site uses to track the pages you have visited, but the only personal information a cookie can contain is information you supply yourself. 

A cookie can’t read data off your hard disk or read cookie files created by other sites. We may collect information from your web sessions by using cookies, to determine, for example, user traffic patterns, and the effectiveness of our navigational structure.

Most website browsers automatically accept cookies, but you can usually change your browser settings to display a warning before accepting a cookie, or to refuse all cookies. You don’t need to have cookies turned on to use/navigate through this Site.

Please note that if you choose not to accept cookies, or to delete the use of cookies, you may affect your website experience and render yourself unable to use all of the available Site features.

Third-party analytics

We may use third-party web analytics services to analyze how users use the Site. This can include Google Analytics, Wix Analytics, Hotjar, or others, which uses technologies such as cookies to gather user information. The information collected by the cookies about your use of the Site can include your IP address, the URL visited, or page view date and time, and will be transmitted and stored by those services on servers in the United States and worldwide.

Those third-party services may compile reports on the Site activity for other website operators who are providing services related to website activity and internet usage. They may also transfer this information to third parties when required by law, or when such third parties process information on their behalf.

Children

This Site is not intended for children and we do not knowingly solicit personal data from or communicate with children. Furthermore, the Site is not intended for incapacitated persons and we do not knowingly solicit personal data from or communicate with incapacitated persons.

This Site is created for use by adults. By using the Site, you are consenting that you are at least 18 years old or using the Site with the permission of a parent or guardian.

If you become aware that any child under your care, or person unable to prove valid consent, has provided us with information, please contact us by email at info@smallbusinessboost.ca.

How we use your information

If you choose to provide Small Business Boost with your personal information on a voluntary basis, where appropriate, Small Business Boost or those directly affiliated with Small Business Boost, such as partners, contractors or service providers, may use this information to contact you on subjects relevant to your inquiry or business.

  • We use the personal information collected during the use of this Site to personalize web content where applicable.

  • We may also use your information to send you direct marketing information or contact you for market research.

  • We may contact you when changes are made to our secure content site.

  • We may periodically send emails for sales, marketing, and administrative purposes.

  • We will periodically send you an email when you are subscribed to our customer notification list for the latest updates of our corporate and product news, and/or any other subscription list(s).

  • We may disclose information about our users when we believe, in good faith, that the disclosure is required by law.

  • We may process, evaluate, and respond to your requests or applications directly.

  • We comply with all applicable legal requirements and industry standards within our policies.

Sharing your information

In cases where we need to disclose web usage reports to non-Small Business Boost subsidiaries or affiliates, your personal information will remain anonymous. We do not disclose, sell, exchange nor trade your personally identifiable information to commercial mailing lists under any circumstances.

Links to other websites

The Site may provide links to other websites for your convenience and information. These websites may operate independently from us and users should note that linked sites may have their own privacy notices or policies. We strongly encourage our users to review any linked website policies in order to understand how they may collect, use, and disclose your personal information. 

This Privacy Policy applies solely to information collected by this Site. We do not take responsibility for the content of linked websites, any use of their sites, or the privacy practices or policies of these sites.

Maintaining your information

We take information security issues seriously. Consequently, any personally identifiable information is stored and protected on servers with adequate security measures. We will cease all communication and use of personally identifiable information upon your request. 

We only keep personal information as long as it is necessary to fulfill the purposes for which it was collected. We also keep any information that is required by law.

Security

We take the security of information seriously. We are committed to using reasonable measures to protect any personal information we may collect. However, due to the oddity and open nature of the internet, we cannot fully guarantee that the information stored on this site, or direct communications between you and us, is absolutely secure.

Although we take steps to protect your data, by using the Site you consent that the transmission of data is at your own risk. By using the Site, you agree to assume all risk in connection with data sent, collected, or stored by us.

Access, updates, and your security choices

At any time, you can ask us to halt any marketing communications by email.

If you have provided personal information on the Site, you may request, at any time, that it be updated, modified, or deleted. 

You may complete either of these actions by sending a request to the following email: info@smallbusinessboost.ca.

You also have the ability to adjust your advertising preferences on social media websites by adjusting your Settings on the individual platform. For example, you can adjust the type of Instagram or Facebook ads you receive through your Facebook Settings or the type of Google ads you receive through your Google Settings.

Consent

By using this Site, you consent to the processing of your personal information as outlined in this Privacy Policy.

If you have questions, concerns, requests, or suggested amendments to make in regards to this Privacy Policy, please email us at: info@smallbusinessboost.ca

You may also contact us at the above email addresses at any time to learn more or request our services, such as a marketing consultation for your business.

Contact us

If there are changes or additions to the terms of this Privacy Policy, we will post those changes here prior to implementing the change, as such, Small Business Boost encourages you to periodically review this Privacy Policy so you are informed on how your information is being protected and used.

If there are material changes to this Privacy Policy, Small Business Boost will notify the users of such changes using the personally identifiable information collected on this Site.

Privacy Notice Effective Date: June 1, 2025

Changes to this statement

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